My name is Lyubov Matyunina. I am a visual artist based in Amsterdam, and I work under the name dot & salt.

For over fifteen years I have been asking the same question in different forms: what are the myths we are living inside right now? Not the myths of the past — those are losing their grip — but the ones being made today, from social media, from screens, from the stories we tell to explain who we are and why we are here. I research these questions through masks, textiles, film, installation, and immersive experience. I use an anthropological approach, but I am not an anthropologist. I am an artist. The difference matters: I am not trying to document reality, I am trying to transform it.

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My path has not been linear. I started as a journalist, co-founded an underground cultural space in Kaliningrad, studied at the Gerrit Rietveld Academy in Amsterdam. I have worked in residencies in Japan, Aruba, and across Europe. I have made carpets and films, performance rituals and interactive games, digital masks and ceramic objects. The medium changes depending on what the question demands.

Masks have been with me since the beginning. I use them the way shamans use them — as tools of transformation, as ways of seeing what cannot be seen directly. For each project, I make new masks, because each question requires a different face.

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In recent years I have extended this practice into something more direct: working with people — teams, communities, individuals — who are searching for their own creative direction. Through dot & salt I design immersive experiences, mythologically inspired rituals, and workshops that use storytelling, embodiment, and sensory tools to help people reconnect with what they actually care about. I also work as a creative coach and mentor, one-on-one, with people who feel ready for something more — more clarity, more creative flow, more honesty about where they want to go.

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I have been collecting essential oils for years, drawn to them the same way I am drawn to ancient crafts: as a form of knowledge that works through the body rather than the mind. I bring them into my sessions as I bring masks into my installations — not as decoration, but as a way of shifting perception.

I am still coming full circle. I started from unconscious joy in making things, went through years of concept-driven work, near-burnout, commissions that paid well but asked different questions than the ones I carry. Now I am back — to the joy, but consciously this time. With everything I know about myth, transformation, and what it means to build something that actually matters.

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If you are curious about working together — whether as an artist, an experience designer, a coach, or something that doesn't have a clean name yet — I would like to hear from you.

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f you are ready to work on your creative direction — to find more clarity, more flow, or simply to remember what you actually want to make — I offer one-on-one creative sessions. We work with your real questions, not abstract ones.